Quick Product Launch Secrets
You’re invited to join me on Monday March 8th, for a special training webinar where you will learn the concept, the strategies and tactics behind doing your own successful product launches.
Here’s just some of what you’ll learn when you attend this event:
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In case we haven’t met before — I’m one of Jeff Walker’s personally trained Product Launch Managers (Jeff is the creator of the mega-successful Product Launch Formula program) . On the call, you’ll be learning the same strategies I share with my (high paying) private clients and which Jeff and his partners/clients have used to earn hundreds of millions of dollars.
But let me be clear … we’re not talking about those complex, soul-ripping, stress-creating, zombie-state-inducing mega launches that sometimes cost as much as they earn. That “road to gold” is paved with countless casualties – don’t you be another one.
You see, while those launches can make a big splash – and fast – they are also complex, sophisticated, processes that require resources and assets that may not be available to all of us (which I’ll share with you on the call).
What you may not know is that there are 4-5 other types of product launches that can be just as profitable – but well within the reach and capability of most of our businesses.
Used strategically, you can use these other types of launches any time to create instant surges of sales into your business, attract new clients at will, and create a steady stream of best-selling information products.
So what we’re going to focus on is a fast-start version of those complex launches that you can do any time you want, and generate an instant cash flow injection.
We’ll talk about the power of product launches, the sequence to use for maximum impact and results, and the blueprint for fast “guerrilla-style” launches you can run any time – without any help from JV partners, thank you very much!
Register for the webinar even if you can’t attend live – a replay will be available for registrants only.
After you register, leave your most important questions about doing your own successful product launches in the comments section below (or add a “Me Too” reply to someone else’s question). We’ll answer as many questions as we can on the live call.
hear the concept, the strategies and tactics behind doing
your own product launch.
This powerful technique has the power to launch your business
into the stratosphere.
In fact, you may know – Altitude, GURU Mastermind, IGNITION
Coaching, and many of Eben’s programs have been sold through
product launches. In fact, it was a huge product launch that
got Eben’s internet marketing company launched like a rocket
right out of the gate!
But let’s be clear … we’re not talking about those complex,
soul-ripping, stress-creating, zombie-state-inducing mega
launches that sometimes cost as much as they earn.
While those launches can make a big splash – and fast – they
are also complex, sophisticated, processes that require some
resources and assets that may not be available to all of us.
(We’ll discuss those during the training)
What you may not know is that there are 4-5 other types of
product launches that can be just as profitable – but well within
the reach and capability of most of our businesses.
So what we’re going to focus on is a fast-start version of those
complex launches that you can do any time you want, and
generate an instant cash flow injection.
We’ll talk about the power of product launches, the sequence
to use for maximum impact and results, and the blueprint for
“guerrilla mini-launches” you can run any time – without any
help from JV partners, thank you very much!
And yes, in case you’re wondering … it’s the real deal.
This is the very same launch sequence that Jeff Walker uses
and teaches; and as one of Jeff’s personally trained Product
Launch Managers, it’s the very same model I share with my
(high paying) private clients.
You can use this to make all the money you want .. but you
have to promise not to share it with anyone (especially your
competitors), ok?
Hi Lou –
1) You're the best!
2) Question – Resources for finding JV partners?
We've got an affordable teleseminar class on weight loss using the Glycemic Index –
a great, practical approach that means no deprivation –
an approach people can sustain for life.
I remember that you suggested finding JVs for eBooks using ClickBank,
but what about finding JVs for Teleseminars?
Great detail Lou and inspiration from Jane!
I have worked with a lot of parents as a nutritionist one on one and see a need they have for their kids health. However, I am not a parent yet. But I care a lot about the future of kids health and would like to create some type of event or value for them with some parenting experts. How can I communicate with that market if I'm not a parent? Should I tell stories of other parents I know and then translate the value. or do you guys have any ideas?
Thanks a lot
Hi Lou,
Thanks for the great call.
Jane, congratulations on your wonderful success! I watched one of your videos you posted on your fan page. I was blown away by the ease of one of your riding tips & I am not a horse person at all. You give such great value to your customers & following.
How often do you presently reach out to your list?
What do you think that made the difference in end result? Is it the relationship you built? Is it the perceived value of the product? What do you think it is?
CK
If you want to launch a new product and have no list, how do you go about driving enough traffic to do a profitable launch?
Cheri
Hello,
Some of us have big tag items ($1,000 or whatever), and some of us have small tag items. In my case, I'm going to have 10 songs available for download, for $10.00. I have a lot of melodies, so eventually I could have a bunch of downloads available at $10 each. Anyway, what are the differences that price alone makes – in terms of conversion rates, or whatever? (Am using Market Samurai, by the way.) Thanks!
Thanks for attending the webinar! The questions above were all answered on the live call and are available on the webinar replay for coaching cliends and members of the PowerUpCoaching Gym. See you on the next one!
I really honed in on the JV partners. I have a minimal list and finding value to exchange with others in this business is a great way to start.
Andre
Great class, thank you Lou! As usual I really appreciate your professional demeanor and all the value you generously give us. My big aha moment: Doing an horizontal sales letter. Genius! I always have had problems with doing long sales letters and now I have a great solution, thanks to you.
Thanks again!
Ghislaine Mahler
http://mabellefrance.com
Hi Lou,
Another great interview with tons of value! It was good to hear another success story using the methods taught in the Ignition Coaching Club.
Janes story has given me more insperation to keep going and create a successful online presents.
Thanks Lou and Jane.
Mr. Burns
Lou,
What an incredible webinar/call! I learned so much from you, and from your guest Jane, too. You broke it down and gave details, options, strategies, time-lines… incredible information! Product launches had always seemed intimidating but now I feel like "anyone can do it" with the right help and strategy. Thank-you for offering such value!
Great training as usual, Lou. We also have Jeff's training and are working toward our own launch. This really answered a bunch of questions I had on product launches. Thanks so much.
Carol
Hi Lou,
Thank you so much for the awesome training. What I love most about what you present is that you offer blueprints and solutions that work for someone like me, a newbie to internet marketing. What I also appreciate is that instead of making a blanket statement that doesn't apply to me (yet) like "Learn how to have a 6 figure launch," you give the deeper details about what we can expect based on list size, etc.
All in all, you have more than earned my trust. And, as a yogi myself, I always appreciate the "namaste'" at the end of the call.
Thanks so much!
Anna
Lou,
This was absolutely fabulous!! Why do I ever buy any other programs? All I need is you, you are so clear, methodical and practical, I love your teaching you are the best out there!! Thank you so much. I definitely will be doing product launches, you inspire me. And I did buy Walker's program, and Sheferen's, and Shawn Casey's, and the list goes on…..
I just spent 51/2 hours straight listening to the Small Launches, Big Profits webinar course. I have been studying launches, teleseminar strategies and internet marketing for the past year. And, I am now launching a new company and planning my first service launch. So, the timing was perfect for me to listen to this webinar.
It was fabulous! Your presentation on why launch, what launches are, why launches work, the psychological triggers of influence, the structure of the horizontal sales letter, keys to success, types of launches, ingredients of and timelines for launches, the strategies, 2 case studies and your diagrams were all excellent. This is a comprehensive and extremely helpful overview and introduction to understanding the rationale for as well as how to put together, step by step, a successful launch for a service or product. You speak in a very clear way that is easy to listen to and you gave this all away for free! Thanks, Lou. Outstanding! I am grateful for your generous sharing.
Thank you for this excellent education program. I listened twice.
Two questions:
1. If we want to schedule customers into interviews like you did on line, is there some software that you used to do the scheduling on line? This would be helpful to gather customer requirements like you did?
2. What did you use to gather the voice mail testimonials