PowerUp! Coaching https://powerupcoaching.com Growing Information and Transformation Businesses Sun, 09 Jul 2017 19:51:45 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.1 6093631 The State of Online Courses [INFOGRAPHIC] https://powerupcoaching.com/state-of-online-courses/ https://powerupcoaching.com/state-of-online-courses/#comments Sun, 20 Sep 2015 15:12:39 +0000 http://powerupcoaching.com/?p=2396 Have you ever wanted to create your own online course… but worried you didn’t have time to make a great product?

If so, then you’re like many online course creators, as Firepole Marketing discovered in their recent survey of 1,128 online entrepreneurs (see infographic below).

The biggest mistake people make when they try to create their online products is to take six months or even longer in research and development.

From my experience, I’ve learned that rapid iterative marketing and quickly launching a minimum viable product is key to starting a business. Create a pilot version of your course, launch it, and get it close to perfect along the way. This approach means you co-create the course with your early students, and get paid while you’re at it. But this is a topic for another blog post.

For now, check out this infographic on the State of Online Course Creation, and learn from the experiences of other online entrepreneurs.

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100 Tips and tools for taming your email inbox https://powerupcoaching.com/100-tips-and-tools-for-taming-your-email-inbox/ Sun, 24 Mar 2013 03:17:38 +0000 http://powerupcoaching.com/?p=1989 The makers of Sanebox (the tool I use in to control, prioritize and process my email) have published this neat little report on some ninja tools and techniques for taming your inbox. Check it out – it’s a good read.

How to Build A Mass Audience For Massive Impact https://powerupcoaching.com/massaudiencewebinar/ https://powerupcoaching.com/massaudiencewebinar/#comments Thu, 31 Jan 2013 04:35:34 +0000 http://powerupcoaching.com/?p=1912 Mass Audience WebinarATTENTION: Authors, speakers, musicians, artists, celebrities, experts, marketers, advocates, non-profit organizations, corporations and anyone who wants to reach the masses, gain the knowledge, tools, experience and insights necessary to drive millions of people to their ideas, programs, products and services…

Do you need an audience, customers, clients, fans?

Do you want to reach and impact a mass audience – possibly millions of people?

Then join me on this exclusive webinar and discover how to build your very own mass audience of fans eager to follow your ideas and projects and to fund your goals and dreams!

Ken McArthur will help you expand your ideas, your mindset and your results as you touch the lives of millions.

  • Discover how to get your site ranked in the top 3,000 on the Internet!
  • Uncover the secret of mass audience building that no one mentions!
  • Unlock the power of collaboration and find out the secret that makes you irresistable to top-level partners
  • Find out how to meet potential partners and why you can’t do this alone!

KEN IS A MASTER OF DOING — and YOU can do it too!

Ken McArthur, best-selling author of “Impact: How to Get Noticed, Motivate Millions and Make a Difference in a Noisy World,” has enabled thousands of people to achieve amazing impact by championing the philosophy that partnerships and collaboration build value for everyone.

Ken challenges us to realize we ALL have an impact – whether we want to or not – on thousands of people who we touch in our day-to-day lives by demonstrating that simple things make a HUGE difference.The popular host of a series of live events that bring together top-level marketers, entrepreneurs, business owners, corporations and non-profit organizations to create multi-million dollar joint venture relationships – he creates incredible, intense impact for product launches and multi-million dollar profits in surprisingly short timeframes.

Regularly asked to speak at leading marketing events, he has managed product launches ranked in the top 400 sites on the Internet and reached audiences in access of 30 million people as well as launching multiple sites into the top 3,000 sites on the Internet.

Ken offers top-level coaching and mentoring programs designed to help individuals, corporations and non-profit organizations reach masses of people using the techniques, tactics strategies and systems that he has developed specifically to help people spread their ideas, products and services around the globe.

I’m as excited to attend this call as you likely are — see you there!


Please forward, tweet or share this post with friends and colleagues who you want to see succeed, and who also have a big impact to make!

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Protected: Jane Savoie Six Figure Product Launch Debrief https://powerupcoaching.com/jane-savoie-six-figure-product-launch-debrief/ Thu, 20 Dec 2012 12:05:54 +0000 http://powerupcoaching.com/?p=1894

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Busting the Myth: Behind the scenes of real million dollar home businesses https://powerupcoaching.com/busting-the-myth-behind-the-scenes-of-real-million-dollar-home-businesses/ https://powerupcoaching.com/busting-the-myth-behind-the-scenes-of-real-million-dollar-home-businesses/#comments Sat, 16 Jun 2012 16:01:50 +0000 http://powerupcoaching.com/?p=1440 I totally believe in “the dream”.  You know the one – financial freedom, fulfilling business and making a social/global impact.But in the past year (especially) I’ve noticed how elusive that’s become for many small and home-based entrepreneurs.

More than ever, I’m hearing about overwhelm, frustration, exhaustion, desperation, financial distress, not knowing what to do or who to trust…

Making it worse is the tsunami of “Easy Button” get rich quick marketing.  You know what I mean: “For just $27 I’ll give you the EASY button that gives you a million dollar business overnight – and you don’t have to lift a finger!!”

Spoiler alert: that ain’t gonna happen.  In fact, the more you fall for that, the further away you’ll move from actually getting the success  you want and deserve.

So for the last few months, I’ve been reviewing the case history of my most successsful coaching clients – the ones that have made six or seven figures with me – as well as what I’ve done to build my own 7 figure coaching business from scratch.

I’ve been able to identify a handful of KEY factors that I think contributed the most to this success and I’d like to share them with you on a web seminar this coming June 19th at 8:00pm Eastern.

The event is free – just register below and you’ll get an email with all the access details, then you’ll taken to the page where you can even enter to win a free iPad on the webinar.

My goal is to get you off the  path of overwhelm, frustration, uncertainty and exhaustion … and help you see how to REALLY set yourself up for success.

I’ll warn you now: There will be no quick fixes; no gimmicks; no hype and no b.s.  Just real world, in-the-trenches strategies that have worked for us, and can work for you.

Here’s just some of the things you’ll learn:

  • Why you are overwhelmed and how to overcome it so you’re clear, focused and productive every day.
  • The key success factors that contributed to my and my clients’ six and seven figure businesses.
  • The specific strategies that got the best results for us, why they worked, and how you can implement them.
  • How what you’ve been taught about goal setting and visions actually keeps you stuck and paralyzed, and the “Small Steps To Big Results” method that virtually assures you achieve anything you want.
  • The RPM method for starting a business or launching a new product.
  • The critical few tools you need to run your business to the six or seven figure level.
  • …and an open Q&A coaching session to answer your most important business questions.
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Shocking News Event In Toronto https://powerupcoaching.com/toronto-news/ https://powerupcoaching.com/toronto-news/#comments Wed, 02 Feb 2011 17:20:11 +0000 http://powerupcoaching.com/?p=1227 We haven’t seen news like this in Toronto for years. It’s shocking, scary news.


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Advertising Methods That Less Than 1 in 100 Marketers Know https://powerupcoaching.com/little-known-advertising-methods/ Fri, 10 Dec 2010 17:18:34 +0000 http://powerupcoaching.com/?p=1207 Let’s get to the point…

If you’re frustrated that free SEO lead generation takes way too long, and not even remotely interested in dealing with the Google Slap…

If all the advertising you’ve done has generated a slow trickle of new leads and prospects, when you need a tsunami…

If you just want a reliable, low-cost way to drive a lot of new eyeballs to your landing pages, blogs and social media properties so you can build a responsive list of buyers…

Then you don’t want to miss this telewebcast. Because I’ll be talking with content and placement advertising expert Shelley Ellis about three insider methods she uses for herself and her million-dollars-a-month advertising clients to generate a flood of targetted traffic that costs a fraction of what you’d expect to pay on Google.

These are simple techniques, but less than 1 in 100 marketers know about them — and even fewer USE them.

Attend this webinar and you’ll be in the Top 1% and discover how to get all the targeted traffic you want, at the “good old days” prices.

But do reserve your seat now – because although the event is free to attend, capacity IS limited. Besides, registration also ensures you get access to the replay – in case you can’t make the live event. Here’s the form:

Creating High Conversion Video Sales Letter Webinar https://powerupcoaching.com/video-sales-letter-webinar/ https://powerupcoaching.com/video-sales-letter-webinar/#comments Wed, 03 Nov 2010 04:59:12 +0000 http://powerupcoaching.com/?p=1133 Video Salesletter

Meet the Guru’s Secret Video Salesletter Weapon

Have you noticed the distinct reduction in the number of long form sales letters and a corresponding increase in the number of video sales letters?

That’s no coincidence.

You probably know these video sales letters are converting like crazy … often getting DOUBLE the conversion rate of a traditional sales letter.

And done right, it takes a SLIVER of the time to write the equivalent long form sales letter.

What you might not know is that there’s a very specific FORMULA for creating video sales letters that get conversion rates that are through the roof.


On Monday’s webinar, I’ll introduce you to a good friend of mine who has cracked the code – big time – on video sales letters.

He’s in my Product Launch Manager mastermind, and the secret weapon behind some of those huge product launches you’ve probably seen.

Here’s a guy who charges $30k for writing a sales letter – and he’s choosing to create video sales letters instead – for his clients and for himself.

On Monday’s webinar, he’s going to:

* Teach you the secret behind sales videos that sell, and show you exactly how you can get a 3% … 4% … even up to a 6% conversion rate (even if you’re “not much of a writer”, even if you’ve never sold anything online before).

* Reveal his step-by-step formula for creating massively converting sales videos in any niche;

* Demystify the “tech” side of creating sales videos (it’s a LOT easier than you think); and

* Pull back the curtain on some of his own secret projects that he’s launched in an afternoon thanks to the magic of sales videos.

This webinar will be white-hot, be sure to join us:

“See you” Monday night,


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Are you doing a Kajabi trial? Share your experience here https://powerupcoaching.com/kajabi-free-trial-discussion-forum/ https://powerupcoaching.com/kajabi-free-trial-discussion-forum/#comments Sun, 17 Oct 2010 19:04:01 +0000 http://powerupcoaching.com/?p=1018 I’m playing with Kajabi during the free trial period to assess the pros and cons of investing in this platform.  I’ll be logging notes as I go and invite you to share your own experience, questions, and discoveries about what Kajabi does, how you want to use it, and how you are assessing if it’s right for you or not.

One thing I’ll ask if you want to join the discussion: let everyone make up their own minds.  Share your own experience and discoveries without telling others what they should do, or what’s right for them.  The goal here is for everyone to be informed, evaluate the pros and cons, then decide for themselves what’s in their best interest.  Fair enough?

Don’t hold back – ask any question you have, no matter how “basic” or “obvious” you think it is.  You may be asking the question someone else needs the answer to and doing all of us a big favor.  If you answer someone else’s question be helpful, informative, positive, constructive and respectful.  Fair enough?

If you don’t know about Kajabi yet, or if you want to start your trial now, visit http://LouRecommends.com/kajabi.  (That’s my affiliate link, but you don’t need to have signed up under my link to join the conversation)

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Free Twitter Business Building Secrets Web Seminar https://powerupcoaching.com/twitter-business-building-secrets/ https://powerupcoaching.com/twitter-business-building-secrets/#comments Mon, 04 Oct 2010 06:09:24 +0000 http://powerupcoaching.com/?p=982 Lou D'Alo and Laura Roeder

Webinar is over – Watch Replay Below

If Facebook is Batman, then Twitter is Robin – the dynamic duo of social media marketing.

And just like Batman and Robin, while Facebook is always in the limelight and takes much of the glory, Twitter is the unsung hero of building lists, relationships and long term, high value clients.

I must confess – I have yet to see the true Twitter revenue-generating superpowers in action. But I know they exist so I called in the one person who I know has cracked the code.

Enter Laura Roeder, a friend and Social Media business coach whose ninja-like prowess with Twitter (and other social media) has helped skyrocket her from “Laura Who?” to the “Who’s Who” of social media in the blink of an eye.

I want to talk with Laura because she has the knack for using Twitter to elegantly strike the balance between socializing and monetizing. I’m going to get a lot from this call – and I bet you will too.

Join us this Monday October 4th on a special webinar where Laura will teach her inside tips and tricks for using Twitter to gain new partnerships, customers and achieve more success in your business.

Here’s just some of what you’ll learn in this fast-paced, plain-english presentation:

  • Why twitter is the biggest, best networking event out there
  • How to use twitter to locate targeted leads in your geographic area or across the world
  • Strategies for using twitter to save time instead of wasting it!
  • The basics of getting started – choosing your twitter handle, photo, and top do’s and dont’s
  • The “twitter selling cycle” and how to turn tweets into sales
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