Email Video Course

No Deal Without "The Reason Why"…

Everyone likes to get a deal, and offering a discount as an incentive can be a very effective way to get a quick surge of leads and sales.

But don’t fall into the trap of just offering a discount willy-nilly.

Even if you give your product away FREE, it’s still important to build trust and maintain the value of your offer by telling your prospect "The Reason Why" you’re willing to make such a good deal.

Let’s look at a couple of case studies…

CASE STUDY 1: EMAIL PROMOS EXPOSED:

Michael Rasmussen just released his brand new product. It’s a series of 8 video tutorials that reveal some tips and tactics for writing emails that compel your readers to buy. Michael considers this his best product to date, but rather than sell it for $197, he’s giving it away -- totally free.

Get your free copy Michael’s video course here, and, just as importantly, when you visit the web page, listen to the audio on the main page and see how Michael creates trust by sharing the reason why he’s giving you this valuable new product as a gift.

CASE STUDY #2: 19 SECRETS TO COPY THAT SELLS:

Legendary marketers Bill Glazer and Dan Kennedy just wrote a great 19-page report on "Copy That Sells". In it, Bill reveals what he calls "The 19 Marketing and Copywriting Secrets That Will Solve Any Business Problem You Have".

Pretty big promise, I’d say. So if the report delivers on the promise, then it’d be worth a few dollars, wouldn’t you agree? Especially since Bill has *personally* written 19 different sales letters that each generated more than $1 million in sales.

Get your copy of this valuable "Copy That Sells" report free…and, notice that the VERY FIRST "bullet" on the feature list for this special reports begins with "Learn the reason WHY Bill Glazer and Dan Kennedy decided to release this report…."

So the next time you’re going to give your customers a great deal, remember: let them know THE REASON WHY you’re making the deal. They’ll appreciate your transparency, they’ll like you and trust you, and THAT is their very best reason to buy from you.